Brand Policy

Brand Policy

Showroom Ruffo Paris is a registered trademark committed to design excellence, ethical fashion, and cultural refinement.
We honor and protect the creative merit of our partners, collaborators, curators, content creators, and our own original authorship.

The protection of personal data is a fundamental right, guaranteed in Brazil by the General Data Protection Law (LGPD – Law No. 13.709/2018) and in the European Union by the General Data Protection Regulation (GDPR – Regulation (EU) 2016/679). Both laws are publicly available for consultation through their respective official portals: in Brazil, via the website of the National Data Protection Authority (ANPD), and in the European Union through the EUR-Lex portal.

Our showroom operates in full compliance with these laws, promoting security, transparency, and accountability in the use of personal data from both clients and collaborators or partners. Data collection and processing are conducted strictly for institutional, informational, and promotional purposes, with explicit consent when required, and in accordance with the principles of purpose, adequacy, necessity, and good faith.

Our project is verified and authorized based on the guidelines of the LGPD, GDPR, and the principles of freedom of the press, ensuring that the content produced respects fundamental rights to privacy and intellectual property.

Showroom Ruffo Paris is based on editorial advertising services focused on content curation in fashion, art, and luxury, within the scope of the philosophical and sociocultural concept of the zeitgeist.
All content produced respects image rights, authorship, and intellectual property, with proper references and credits given to participating maisons and brands, highlighting their collections, archives, and narratives in a context of high-level international curation.

The presentation of distinguished brands is carried out with ethics, elegance, and professionalism, elevating their prestige and relevance while expanding the visibility and reach of their brand projects to our refined and highly segmented global audience.

Showroom Ruffo Paris operates under the principles of freedom of the press and the legitimate exercise of advertising, in line with international regulatory frameworks of the European Union and guaranteed by the Brazilian Federal Constitution of 1988 (Art. 5, item IX, and Art. 220).
Editorial and advertising activities are recognized as legitimate forms of expression, information, and cultural and economic promotion. In Brazil, advertising is regulated by CONAR – the National Council for Advertising Self-Regulation, which ensures ethics in communication. Our showroom fully upholds the principles of responsible, transparent, and properly credited advertising.

We emphasize our commitment to brand legitimacy and the protection of intellectual property, ensuring that all content referencing the maisons and brands is appropriately credited, in line with sound editorial practices and current copyright protection standards, as detailed in our comprehensive Privacy Policy and Terms of Use, reflecting our full legal compliance and dedication to international data protection standards.

We operate exclusively online. Occasional Pop-Up Stores may take place, most commonly in the administrative circuit cities of Paris and Rio de Janeiro. Physical addresses are used solely for internal logistics and partner shipments.
Paris Warehouse: 34, rue de Cambrai, Paris – 75019 – Île-de-France – FRANCE.